Research into Music Video Directors

Falling In Love (Is So Hard On The Knees)
Aerosmith
1997



I Would Do Anything For Love
Meat Loaf
1993

Other Notable Videos:
"Soldier of Love" by Donny Osmond (1989)
"I Love You" by Vanilla Ice (1991)
"Love Thing" by Tina Turner (1992)
"Do It to Me" by Lionel Ritchie (1992)


All of these videos were directed by current film director, Michael Bay, who now famously has done films such as Transformers, Armageddon and Pearl Harbour.

Before moving into motion pictures, he began in Music Videos, and had a particular style and motif. In terms of theme, he made a lot of music videos for love songs, or songs centred around the theme of love/sex (as can be seen by all the titles of his music videos).

Part of his motif which I have seen, is candles; he uses them in almost all his music videos, perhaps because they are associated with 'love' in the sense that they are romantic.
Technically, Bay likes to extremely saturate his footage, making colours very vibrant and creating an interesting atmosphere to the video that captures the viewers attention.

Bay also uses flashing lights in the backgrounds of his videos often, to add to his motif and style. This can create a contrast to the usual vibrant colours and can reflect a change in mood of the song.

In terms of narrative, he creates very strange and disjointed narratives that can be hard to follow, but are still entertaining to watch.
I think his videos are unique and creative, and this has shown me that my music video can be very 'out-there' and not follow the conventional style of a music video.