Feminine Identities

Beyonce - If I Were A Boy, Chase and Status - Time, David Guetta - Sexy Chick

When considering Feminine Identities in music videos, we explored both stereotypical and uncoventional ideas.

In 'If I were A Boy', Beyonce plays a powerful role, as a woman in police uniform, a position of authority, and perhaps a role usually filled by a man, therefore making the identity less conventional.

In the Chase and Status video, the girl plays a stereotypical emotional teenage girl, keeping to herself and perhaps suffering through family issues - as is the case with this video. She is the victim in this situation, perhaps fitting with the more conventional role of a women.
Similarly, the mother is a victim of domestic abuse from her oppressive husband/boyfriend. She is powerless to change the situation, and attempts to soldier through the violence in order to be strong for her children. This again fits with the conventional role of a women, being a good mother figure, as well as being the victim.

The final video, 'Sexy Chick', is very much the objectification of women from the male perspective, presenting them as sexual objects and is again a very stereotypical feminine identity.